Why corporate reports should be mobile friendly.

On February 21st 2015 Google updated its search algorithms on mobile devices. Now online reports optimized for mobile devices are ranked higher in mobile search results.

Over the last years Google gradually increased the importance of mobile optimized websites. In 2014 Google started indicating non-functional pages in mobile search results and later that year added the label “mobile-friendly” to optimized pages. This year Google made the next step and now uses mobile-friendliness as a ranking signal. Summed up: Websites, that have been optimized to be viewed on a mobile phone are ranked higher in mobile search results (Desktop and tablet search results are not relevant).

Google_mobile-search

Test on mobile optimization

To get an initial overview of the current status of your website, you can test your site here.

FAQs

Answers to FAQs can be found here.

Responsive Webdesign

For more information on Responsive Webdesign, have a look at our posts tagged with Mobile reporting or Responsive.

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